How many companies use Criteo vs Google Publisher Tag?

283 companies use Criteo and 7,682 companies use Google Publisher Tag in our database. Google Publisher Tag is more widely adopted with 27.1x more companies than Criteo.

What percentage of Criteo users also use Google Publisher Tag?

28% of companies using Criteo also use Google Publisher Tag (79 companies). This overlap suggests the tools serve complementary rather than competing purposes.

Which industries prefer Criteo over Google Publisher Tag?

The top industries using Criteo are E-commerce & Retail, Media & Content, Other, Education & Learning, Healthcare & Life Sciences. For Google Publisher Tag, the top industries are Media & Content, Other, E-commerce & Retail, Education & Learning, Hospitality & Travel.

Can I get a list of companies using both Criteo and Google Publisher Tag?

Yes. AgentData tracks 79 companies that use both Criteo and Google Publisher Tag. Sign up free to access the full list with emails, tech stacks, and contacts via CSV or API.