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DoubleClick Ad Exchange (AdX) vs DoubleClick Floodlight
DoubleClick Floodlight is used by 2,547companies — 10.7x more than DoubleClick Ad Exchange (AdX) (238). 2 companies use both.
238 use DoubleClick Ad Exchange (AdX)2,547 use DoubleClick Floodlight2 use both6,049 emails available
Side-by-side comparison
| DoubleClick Ad Exchange (AdX) | DoubleClick Floodlight | |
|---|---|---|
| Companies | 238 | 2,547 |
| Category | Advertising | Advertising |
| Emails available | 101 | 5,948 |
| Overlap | 1% of DoubleClick Ad Exchange (AdX) users also use DoubleClick Floodlight (2 companies) | |
Company adoption
Top industries
DoubleClick Ad Exchange (AdX)
Media & Content57
Other31
E-commerce & Retail10
Developer Tools & Infrastructure8
Education & Learning6
DoubleClick Floodlight
Media & Content527
Other161
Hospitality & Travel154
E-commerce & Retail151
Professional Services105
Top companies using DoubleClick Ad Exchange (AdX)
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