D
DoubleClick Ad Exchange (AdX)
vs
D
DoubleClick for Publishers (DFP)

DoubleClick Ad Exchange (AdX) vs DoubleClick for Publishers (DFP)

DoubleClick for Publishers (DFP) is used by 1,005companies — 4.2x more than DoubleClick Ad Exchange (AdX) (238). 3 companies use both.

238 use DoubleClick Ad Exchange (AdX)1,005 use DoubleClick for Publishers (DFP)3 use both2,373 emails available

Side-by-side comparison

DoubleClick Ad Exchange (AdX)DoubleClick for Publishers (DFP)
Companies2381,005
CategoryAdvertisingAdvertising
Emails available1012,272
Overlap1% of DoubleClick Ad Exchange (AdX) users also use DoubleClick for Publishers (DFP) (3 companies)

Company adoption

DoubleClick Ad…238DoubleClick fo…1,005

Top industries

DoubleClick Ad Exchange (AdX)

Media & Content57
Other31
E-commerce & Retail10
Developer Tools & Infrastructure8
Education & Learning6

DoubleClick for Publishers (DFP)

Media & Content497
Other42
E-commerce & Retail38
Healthcare & Life Sciences15
Financial Services & Fintech14

Top companies using DoubleClick Ad Exchange (AdX)

ラジオ日本　うまログ！jorf.cocolog-nifty.comThe Trac Projecttrac.edgewall.orgKVARNER apartmaji Hrva�kakvarner.namestitev.siISTRA apartmaji Hrva�kaistra.namestitev.siRex Swain's Home Pagerexswain.com

Top companies using DoubleClick for Publishers (DFP)

Chicago Sun-Timeschicago.suntimes.comMadeForMumscompetitions.madeformums.comnymagsubs.nymag.comGolf Monthlyforums.golfmonthly.comepocanegociosepocanegocios.globo.com

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API access

GET /api/v1/tech?name=doubleclick-ad-exchange-adx

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D
DoubleClick Ad Exchange (AdX)
Companies using DoubleClick Ad Exchange (AdX)→
D
DoubleClick for Publishers (DFP)
Companies using DoubleClick for Publishers (DFP)→

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