What is the best alternative to Matomo Analytics?

Based on company usage data, Google Analytics is the most widely adopted alternative, detected on 6,632,660 websites.

How many companies use Matomo Analytics?

AgentData detects Matomo Analytics on 5,777 company websites as of October 2026.

Are companies switching away from Matomo Analytics?

AgentData tracks technology changes across company websites. Check back for switching trends as we detect more changes.

Matomo Analytics alternatives

Ranked by real company usage

The most popular alternatives to Matomo Analytics based on AgentData's analysis of 5,777 company websites are Google Analytics (6,632,660 companies), Cloudflare Browser Insights (2,257,953 companies), Facebook Pixel (1,933,474 companies).

Matomo Analytics: 5,777 companiesCategory: Analytics15 alternatives found

Top alternatives to Matomo Analytics

Google Analytics

6,632,660 companies

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Cloudflare Browser Insights

2,257,953 companies

Compare →

Facebook Pixel

1,933,474 companies14% of profiled Matomo Analytics users also run this

294,788 companies

244,741 companies7% of profiled Matomo Analytics users also run this

Compare →

Hotjar

185,091 companies5% of profiled Matomo Analytics users also run this

147,146 companies

100,668 companies

39,788 companies

#10

35,254 companies

#11

18,356 companies

#12

16,434 companies9% of profiled Matomo Analytics users also run this

#13

14,416 companies

#14

12,803 companies

#15

11,953 companies

Get the full alternatives data

5,777 companies with emails, tech stacks, and contacts

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1,000 lookups · API access · CSV exports

API access

GET /api/v1/tech?name=matomo-analytics

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Compare

Matomo Analytics vs Google AnalyticsCompare →Matomo Analytics vs Cloudflare Browser InsightsCompare →Matomo Analytics vs Facebook PixelCompare →Matomo Analytics vs Microsoft ClarityCompare →

Companies using Matomo Analytics→

Frequently asked questions

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