How many companies use DoubleClick for Publishers (DFP) vs Integral Ad Science?

1,370 companies use DoubleClick for Publishers (DFP) and 60 companies use Integral Ad Science in our database. DoubleClick for Publishers (DFP) is more widely adopted with 22.8x more companies than Integral Ad Science.

What percentage of DoubleClick for Publishers (DFP) users also use Integral Ad Science?

0% of companies using DoubleClick for Publishers (DFP) also use Integral Ad Science (2 companies). This overlap suggests the tools serve complementary rather than competing purposes.

Which industries prefer DoubleClick for Publishers (DFP) over Integral Ad Science?

The top industries using DoubleClick for Publishers (DFP) are Media & Content, Other, E-commerce & Retail, Education & Learning, Hospitality & Travel. For Integral Ad Science, the top industries are Media & Content, E-commerce & Retail.

Can I get a list of companies using both DoubleClick for Publishers (DFP) and Integral Ad Science?

Yes. AgentData tracks 2 companies that use both DoubleClick for Publishers (DFP) and Integral Ad Science. Sign up free to access the full list with emails, tech stacks, and contacts via CSV or API.

DoubleClick for Publishers (DFP) vs Integral Ad Science

DoubleClick for Publishers (DFP) is used by 1,370companies — 22.8x more than Integral Ad Science (60). 2 companies use both.

1,370 use DoubleClick for Publishers (DFP)60 use Integral Ad Science2 use both6,209 emails available

Side-by-side comparison

	DoubleClick for Publishers (DFP)	Integral Ad Science
Companies	1,370	60
Category	Advertising	Advertising
Emails available	5,117	1,092
Overlap	0% of DoubleClick for Publishers (DFP) users also use Integral Ad Science (2 companies)